Grace Heitmann
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  • New York Magazine Anniversary Sale

    New York Magazine Anniversary Sale

    For their 55th Anniversary, New York created a limited edition tote bag to be sent with each subscription purchase. We wanted to showcase the people and effort required to achieve 55 years, so we shot the “behind-the-scenes” of the people and props that help create New York Magazine.

  • New York Magazine Spring Sale

    New York Magazine Spring Sale

    Using New York’s popular “Lookbook” series as a starting point, we photographed New Yorkers in Bryant Park with our promotional tote.

  • New York Magazine Winback Campaign

    New York Magazine Winback Campaign

    We commissioned illustrations from Gabe Acala for a campaign targeting subscribers who recently canceled. The illustrations showed a variety of characters interacting with New York products.

  • The Cut Spring Fashion Issue

    The Cut Spring Fashion Issue

    To promote The Cut’s Spring Fashion issue on social media, I scanned copies of the magazine to highlight the breadth of the issue.

  • New York Magazine Tote Photoshoot

    New York Magazine Tote Photoshoot

    Using our in-house studio, we shot our promotional tote bag and sticker pack for two separate subscription campaigns.

  • The New York Times App Download

    The New York Times App Download

    Every couple months, I refresh our assets that encourage readers to download The New York Times app. The creative must be bright and eye catching, while emphasizing the benefits of our app.

  • The Daily Miracle

    The Daily Miracle

    In an effort to increase home delivery subscribers, I created social ads that emphasized “The Daily Miracle”, or the amount of work that goes into the The New York Times’ printed paper.

  • Apart Magazine

    Apart Magazine

    Apart is a seasonal publication intent on subverting society’s materialistic, conventional attitudes through humor and satire.

  • Johnson County Democratic Party

    Johnson County Democratic Party

    Postcards for a “Get Out the Vote” campaign in 2020 for the Johnson County, Kansas Democratic Party.

  • Miscellaneous

    Miscellaneous

    A variety of logos and designs created over the years.